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  • 31 Atkinson Drive,

    Hillside, Harare, Zimbabwe

  • +263 242  778531/6


  • 08.30 - 17.00

    Monday to Friday

TrainingDebt issues and media: where is the connection?

The word ‘media’ is derived from the word medium, signifying mode or carrier. Media is intended to reach and address a large target group or audience. The word was first used in respect of books and newspapers i.e. print media but with the advent of technology, media now encompasses television, movies, radio and internet. Media of today is playing an outstanding role in creating and shaping public opinion and strengthening society. Media is the sword arm of democracy that acts as watchdog to protect public interest against malpractice as it creates public awareness[1]

Therefore, one of the avenues that AFRODAD is using to increase awareness and reach out to various actors whose contribution is very critical to developing Africa through borrowing responsibly, strengthening national treasuries through domestic mobilization or ensuring that offered loans are for the interest of citizens… is MEDIA.

But there are many other topics of interest to journalists thus there is need to introduce to them issues that AFRODAD is working on and how they matter to them and to the public at large. With the agenda-setting role, they can not only inform but they also speak in an advocacy capacity to “remind” the people in power about their responsibility towards their nations and the people therein.The AFRODAD Media Initiative is abbreviated as AFROMEDI and this year’s training is scheduled for 24 to 28 September 2018 in Blantyre because most media houses in Malawi have their headquarters (or main newsrooms) in Blantyre.

Specific objectives of this capacity building project are: 
  1. To sensitise the media on Agenda 2063 and Agenda 2063 Financing and Resource Mobilization Strategy;
  2. To build media professionals’ knowledge and understanding of extractive sector revenue mobilisation and management, institutions governing the mining sector at national and regional levels, the role of the AMV in enhancing fiscal resource mobilisation to finance development; the aid system in Africa and PPPs;
  3. To build and exchange innovative and effective techniques for monitoring and reporting mining sector and financing for development issues in Africa, reaching a wider audience;
  4. To create a network of journalists who can adequately monitor and report on the domestic and external sources of financing for development particularly on issues of natural resource governance, IFFs, ODA, PPPs and AFRODAD’s work in the region. 
The capacity building workshop is targeting 30 business journalists from print, radio, television and online media houses in all the three regions of Malawi.
This is a major training and it will definitely create great impact that only women and men of "news" can set rolling! 
Trust AFRODAD and media to do this!

[1] http://www.globalethicsnetwork.org/profiles/blogs/role-of-media-in-our-society


Communication Coordinator

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